They say it’s what’s on the inside that matters the most, but in the world of CPG, the outside matters first. Toting an Entube is cool, almost fashionable. The flavor inside is a bonus surprise.
Taste. Texture. Scent. We all have a reason why we love the food we love. For brands like SweetWater Brewery, the consumer love runs deeper.
To feel like you’re on the beach without actually being there in just one taste? Corona mastered the art, and the “Parrot Heads” and “No Shoes Nation” followed.
Sign up for the latest marketing Insights & Inspiration from leaders in the food & beverage industry.